H & L - Signs & Lighting 4 Your Store

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Signage For Your Store This Christmas

Posted by Jeffrey Zaragosa on December 5, 2010 at 7:37 AM Comments comments (0)
This Decembers shoppers are very busy buying special gifts for their loved ones. They are going to the mall and searching for something good and cheap. Customers may have no time to customized their gifts and what they do is to rush to the mall and boutiques to buy what stores may offer. This is the perfect time for you to make sales while your customer is roaming around and shop. This customers are not only searching and rushing around the corner but they are also looking for special treat this Christmas...

Give your store a big break this Christmas by drawing your customers to your store. It is only a matter of communicating to them and the best way to do it is by signage.

Signage plays a big role in advertising your store. It contributes a big percentage in sale especially on those featured products. Sidewalk signs is the best and effective way to promote your store. Your customer is always passing by the front of your store and your sign frames and sidewalk signs is your front liner in sales. It is very effective to use for promoting your featured products. Give discounts and perks to your customers to increase sales. Put these on your signage as well.

If you have monument signs it is also advisable to put a little decoration and lighting effects to make it more appealing to those who sees it. This will not only advertise your store but this can also create a distinctive branding. Adding gooseneck lights and barn lights to this fixture can give a dramatic look to your monument signs. Putting Christmas accessories as decoration will also make a huge difference.

Indeed, signage can really help your store make sales this Christmas. Start making a good scheme for your signage. If you need assistance you can go online and contact experts for best advice for your store. It is not too late to start today. As we are nearing the end of the year make your store stand out from the rest this Christmas. Make a fresh new look for you store and your customer.

Christmas Wreaths and Barn Lights for your Store

Posted by Jeffrey Zaragosa on December 2, 2010 at 12:01 AM Comments comments (0)
Barn lights are very essential to use as sign lighting. In fact for the past centuries barn lights are commonly used in barn houses, warehouses and industrial buildings especially in production area and the light coming from this fixture is enough to illuminate the area. As the needs of the people evolved over the years, lighting fixtures change its faces to a new look but the basic nature of the fixtures are still obvious in each design living as a legacy. his Christmas, barn lights can be used as a lighting decoration. You can design the color of the housing that resemble the spirit of Christmas. You can also paint it with red porcelain latex or any design that promotes the spirit of Christmas. Outdoor wreaths are also the best decoration this season and these can be installed on the doors and above the windows. These can definitely add a curb appeal to your store.

The store looks more appealing and classy once you installed these fixtures and wreaths as decorations. Do not forget to light your signs with your customized barn lights to spot it for more visibility and to market your products. It is also important to give promotions to your customers especially this yuletide season. Added to that boost the sales by adding sidewalk signs and sign frames for featured products. Highlight them with barn lights so your customer will look at it at once while paving their way near your store. Your customer is always searching for the best and affordable products and store experience especially this December. Customer do rush shopping these days for buying gifts and presents to their loved ones. It is also the time to for you to take chances for a big sale. Accessorize your store with something to make a good impression for your customers. Adding lighting fixtures and decorations to your store make it very appealing to shop into. Twenty five days more before Christmas eve... Do not wait for something that you can achieve more. Promoting your products today is never too late. Start decorating your store with Christmas themes and decorations for a fresh new and inviting look.

Barn Lights A Great Choice for Lighting Your Store

Posted by Jeffrey Zaragosa on November 28, 2010 at 12:13 PM Comments comments (0)

Homeowners aren't the only ones who come to visit merchandising store to find unique lighting fixtures. Commercial businesses and restaurant owners also buy these fixtures to beautify their stores for restaurant lighting and sign lighting. But many restaurant owners use standard commercial lighting which looks exactly the same as the vast majority of their competitors. As a result, the existence of those businesses are beginning to fail to make a memorable impression from the customers. Don't make it happen to your business.

 

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The unique type of lighting like barn lights and gooseneck light create a distinctive light for commercial use. Unique rlm lighting comes in a wide variety of colors and shapes and styles to complement your restaurant tables, rooms and create an overall unique atmosphere in your business. These types of fixtures will give your space a distinctive unique look for your customers. Usually this is made of corrosion resistant aluminum that is powder coated for extra protection.

 

Apparently, this is used as sign lighting. It comes in many different shapes and sizes and mostly, this fixtures comes in length and shape reflector shapes which can also be customized according to customer's specification. Contemporary Gooseneck with Low Volt Halogen Bullet Light for instance is a customized fixture designed for sign lighting. This highly modern goooseneck light fixture brings the light out nearly 30 inches and adds a sleek presentation to a sign, awning, or side of a building. The low voltage bullet light comes complete with a swivel to put the light where you want it.

 

Barn lights are sometimes used as architectural accents in roadhouses, bars and restaurants. It can be built to accommodate standard incandescent bulbs, halide lighting  or other high intensity discharge lamps that save establishments maintenance costs and energy too. This commercial lighting will improve the businesses chance to being noticed. Moreover, a well lit sign using these fixtures will welcome customers to the business all day whether it is open or not.

It is important to use this fixtures to make your business and your store noticeable to everyone. There is only one chance for you to make a first impression and you must start it today.

 

 


Lighting Schemes For Store and Home

Posted by Jeffrey Zaragosa on November 27, 2010 at 9:29 AM Comments comments (0)

Lighting does more than simply provide illumination; its layered effect can dramatically change the way your home and store looks and feels. There are 4 different types of designs to create a spectacular view for landscaping and curb appeal.
Ambient Lighting
The first layer of lighting is ambient. Ambient is the general light in the area during the day and the sun is the best example of it. At night, artificial light source are used to uniformly illuminate the room as well as Fluorescent tubes This is essential but does not usually adds any decorative elements.
Task Lighting
This type is purely functional. Many stores are using this way of illumination to make our activity easier, fast and efficient. This is also an evident with reading lamps used to brighten just the space below. Barn lights and rlm lights are the best fixtures to use.
Focal Lighting
Focal lighting is more decorative than functional and is used to highlight certain areas. Most stores use this layer of light to highlight a product or a signage that is most important to their business. To draw customer attention this technique is very effective. Gooseneck lights are also used for accent lighting and sign lighting to illuminate sidewalk signs and sign frames.
Decorative Lighting
The final lighting layer is decorative lighting, which is purely for design and for aesthetic purposes. When this is properly designed, you can create more visual interest and fun. Some decorative lighting can come in any form of lighting fixtures. The most popular types of decorative lighting is the gooseneck.All these lights come in all different colors and you can adjust them by creating a mood.
The most effective way of adding lighting scheme of the building is to combine the four types of lightings. This can dramatically beautify every corner of your house and store. One way of creating a name is to add lights to your design. If you want to make a difference, try to install these fixtures to create layering of lights and make your store beautiful Contact your designer near your area to make it happen.

Proper use of Lighting Fixture for Your Business

Posted by Jeffrey Zaragosa on November 23, 2010 at 6:02 PM Comments comments (0)
Lighting is defined as the use of an artificial source of light for illumination. It is a key element of architecture and interior design. Lighting plays a critical role on residential and business establishments alike. Adequate selection and proper installation can increase safety, provide an excellent working space in terms of achieving ideal illumination and can also offer fashion and design. Non-residential lighting use different fixtures to produce the best output of light. It can also be an intrinsic component of landscaping. Proper lighting can enhance task performance or even the aesthetics of an industry.
There are many reasons why most businesses focus on their lighting system. To name a few, business owners believe that it is a way of communicating to the customers, others believe that their lighting system can generate sales and revenue and some believe that when lights properly applied to the structure it will help the store standout from the rest. It is true. However, there are different types of light that you can s choose from and each lighting fixtures has its own function and usage. Let me discuss to you some of the common lighting fixtures that are used for task, ambient, general and accent lighting.
Gooseneck Lighting
Gooseneck lighting is very popular in most stores and it is commonly used as a sign lighting. Some stores close at night but it is advisable that your sign frames and sign brackets are being lit with gooseneck outdoor lighting for additional exposure of your business. There are potential customers who pass by your premise 24/7 and loosing that opportunity is a very big loss for your business.
Barn Lights & Barn Style Sconces
Barn lights are very common in warehouses, barns and stores. As task lighting, barn lights are very effective because it produce a non-glare light for relaxation and a hassle free environment. These fixtures are also good to use as light for signs.
RLM lighting
Normally this fixture has a long shepherd hook shaped arm that gets the fixture out way from the sign being lit. This is also the same as goosenecks but RLM lights have more of a modern sleek look.
Flood Lights and Spot Lights
This is commonly used for landscaping and accent lighting. The best examples are Fluorescent Sign Lights and outdoor flood lights. These are used to illuminate wall mounted and pedestal type signs. These are designed with low voltage system which means it is shock-less and safe.

How Can Sidewalk Signs Increase Profitability for Your Stores

Posted by Jeffrey Zaragosa on November 23, 2010 at 8:55 AM Comments comments (0)

“The sign brings customers” - Jean de La Fontaine

Since 18th century, signage plays a great role in advertising a company. Thus, signage changes its form in many ways which is very useful to small, medium and large scale businesses. But the purpose of it is still the same, to create a distinctive branding to your business.
In urban areas, stores and retails are sprouting like mushrooms. Being ahead of the competition is what they need. To be recognized, most stores make quirky things to step up from the average level of marketing in order to survive in a competitive world.Justify Full
Making a good impression is very hard to achieve but if you have a good service everything will be on the right place. The only thing you need is to build trust and name to the public. Providing something different for your customer is one way of creating a brand.
Signage is a very effective way to create a distinctive mark. To name a few, sign stands, sign frames and sidewalk signs are best examples to create an identity. To support this statement, studies show that effective signage can expose your store or company extraordinarily. Radio advertising covers a wide area but not as effective as the on premise signage. Most stores and business only focused their services around their perimeter. Added to that, on premise signage is highly recommended because advertising is not the only thing it provides, it can leave iconic impression to those who pass by the store
Monument sign is a sturdy and permanent way of creating a good impression to your customer. Big companies use this sign idea s because they believe that monument signs can become a trade mark of their business. It is also one way of promoting their products and services.

Barn lights for Office Lighting

Posted by Jeffrey Zaragosa on November 21, 2010 at 5:19 AM Comments comments (0)

 

Nowadays, offices have become diverse and varied working environments in which people perform a wide variety of tasks. Therefore, lighting must be designed carefully to help them with their work, improve their visual abilities, and cater comfortable and aesthetically pleasing environment. Study indicates that when lighting is effectively applied to meet the needs of office workers their perform ance and productivity will improve. Thus, they will need fewer breaks from their tasks. And some of the best fixtures to use for task lighting are barn lights and rlm lights.

 

 

In order to help assure that a lighting installation provides all the benefits, there are few important issues a contractor must keep in mind when developing a lighting design.



 

1. Choose fixtures that limit direct and reflected glare.



 

As we all know, glare can not only make tasks more difficult to see but also contributes to eye strain, visual fatigue, and headaches. Many manufacturers have designed lighting fixtures specifically for office spaces. Goosenecks are very effective to use as task lighting. This can avoid glare and reflections due to the housing of the fixture which direct lights only to a specific area.



 

2. Make sure that lighting fixtures are properly spaced.



 

Installing a gooseneck light too far apart, unevenly, or too far away will lead to a space that is not uniformly lighted.  When installing gooseneck lights, You should be very careful and always follow the guidelines on each lighting fixtures. If you installed it properly you will be able to achieve adequate lighting on all areas.



 

3. Provide light on the ceiling, walls and other vertical surfaces.



 

This will prevent employees experience eye strain because their eyes will not adjust to wide variations in brightness as they look around the room.



 

4. Use Lighting bulbs that is cheaper and long lifespan to maximize savings.



 

Halogen bulbs are very effective for lighting fixtures because of the quality of lights it gives and uses less energy. Photo sensors, occupancy sensors, and even manual dimmers can potentially yield significant energy savings as well.



 

These are the few things that we need to consider when we are planning to install lighting fixtures in your offices. Remember that adequate lighting can make your job easier and faster.

 

 


Gooseneck Lighting for Retail Merchandising

Posted by Jeffrey Zaragosa on November 15, 2010 at 12:21 PM Comments comments (0)

The retail business has changed its face drastically in the past 20 years. Many retail establishments have started unveiling themed environments and promoting best shopping experience to excite customer and encourage them to buy their products. Apart from the retail revolution, many changes occur as well. With regard to sign lighting, layers of lighting effects have been utilized to create an appealing look to the store.

The main tasks in any retail establishment are buying and selling. Thus, the lighting system in your store must be designed to facilitate this tasks. Retail lighting should attract customers into your store, help them evaluate the merchandise, and help your sales people complete each sale quickly and accurately. Effective use of light in a retail environment is important because it enhances the look of the products leading to increased sales. Outdoor gooseneck Lights are the best fixtures to use as sign lighting. Sign lighting and exterior gooseneck lights were neglected by many companies but as the population and competition grow proportionally, these are now considered as promoters of businesses. Lighting needs to be considered as a marketing tool in retail merchandising. The psychological impact of lights can greatly affect the interaction of your customers and your products. It makes your customers stay more than usual and may lead to buying your products which is exactly what you wanted. It is also advisable to use sidewalk signs whenever you have new products that you are marketing. This is very effective to put on pathways where most of the people are passing by. This is a good way in promoting featured products. Make sure it is conspicuous and noticeable to all who sees it. Also use exterior gooseneck lights when you need it to be more dramatic and eye-catching to all who pass by your store. It is true that light is considered as our basic needs for commercial or domestic use. All businesses need light for security, effectiveness, productivity and communication . Just imagine how would you be able to choose an item you want if you have a hard time looking on the products on a place where lights are being suppressed.

Monument Signs As Your Business Communicator

Posted by Jeffrey Zaragosa on November 14, 2010 at 3:01 PM Comments comments (0)

Quality, uniqueness, innovation, beauty and attention to detail are very important when you are installing monument signs. It's not just installing a stone that you can put your signs on it, it's a matter of how you present your business to the public in a professional way. They believe that monument signs are their communicators that speak to their customers, representing the company on their behalf.

Signs are very common in streets and one way to make it more noticeable is to add something unique to your signs. Some use iconic figures that can be related to their line of business to create an impression and others use tag lines as well. It is important to make your monument signs very attractive to your customers. Adding landscape to your monument signs can make it even more appealing. To make it visible at night, it is important to install goooseneck lights as sign lighting because artistic lights coming from your sign lighting gives an inviting feel. Sign frames and sign stands are also effective ways of advertising your business. Boutiques, restaurants and stores use this type of signage because it is cheap and easy to change the lettering. Moreover stores always have monthly features and new products that they are promoting every now and then, thus it is advisable to use this as signage. So, if you are promoting a new product always include it on your sign stands to have it featured to your customers. This will give you a significant increase in sales and revenue.

Barn Lights That Give Comfort and Leisure

Posted by Jeffrey Zaragosa on November 14, 2010 at 12:31 PM Comments comments (0)

Light is one of the most familiar things in our lives. We see because we have our eyes that sense the brightness and color of light. We didn't realize that light is also one of our basic needs to make our life easier and faster. Aside from that , people created a new era of using light to provide comfort and leisure. Through the years barn lights and rlm lights are considered as helping hands on our daily tasks in the offices, factories, barns and warehouses. With today's rising electricity rates, now is the perfect time to check your rlm lighting if it provides the light that you need and suits your budget. There are two popular types of bulbs that we use for rlm lighting, incandescent and fluorescent lighting. In addressing the question who invented the incandescent lamp, there are numerous inventors who developed incandescent bulb before Thomas Edison. An incandescent bulb converts most of the electricity to heat rather that light and puts out only about 17 lumens per watt- it's one of the most inefficient users of electricity. Flourescent however is more efficient because less energy is transformed to heat. The same amount of electricity used but more luminosity per watt. Thus in choosing barn lights, it is very effective to use fluorescent bulb than incandescent. The white crisp light produced by the fluorescent light is very impressive to use as task lighting. Many warehouses and barns use this type of bulb especially in production areas and space where light is needed the most. If you applied the proper lighting techniques, this will provide you safety and reflectivity in doing the task. Regardless of the type, barn lights should have dust, moisture and resistant covers and surrounded by a globe cage, vapor proof or safety glass fixture. This will help barn lights prolong its life for more than the rated life span. They should be placed 10 feet or above to prevent accidental breakage. It is also advisable to use warm water to clean the bulb because cold water splashed on any warm bulb can cause it to break.


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